ON-PAGE V/S OFF-PAGE SEO

INTRODUCTION:

On-page v/s Off-page SEO

                                              In an era where 93% of online experiences start with the simple search. SEO serves as the road map to getting more eyes on to your website.

That’s why more than 61% of marketer are making improvement in the SEO sector and also making their organic presence a top inbound marketing, priority.

So hi guys this is “learn blogging 92” and welcome to my site. I’m welcome you all to this session in which we’ll discuss about the major different between On-page and Off-page SEO.

But before we get any further with this session.

LET’S DIVE RIGHT IN:

1.  WHAT IS ON-PAGE SEO?

2.  WHAT IS OFF-PAGE SEO?

3.  PARAMETERS TO COMPARE.

4.  ON-PAGE V/S OFF-PAGE SEO.

5.  CONCLUSION

1.WHAT IS ON-PAGE SEO?:

                                                                        So let’s get started with this session guys that “what is On-page SEO?”. How does this technique come in to existence On-page SEO basically refers to every things that you can do on your website to help search engines understand your site.

And improve the chances that you will rank high for your target keywords. When I say the content that is present on your webpage.

It actually means that you can use the keywords strategically in your website’s content or keyword optimization, title tags, meta description,

Search engine friendly URLs headers tags, internal linking and anchor text all of these come under the On-page optimization. So this article is not just focus on the On-page but also we are going to be focusing on Off-page and their different.

So I’ll just give you a brief introduction guys. On-page optimization aims to improve individual web page on your website to rank higher in search engines.

And drive more targeted traffic to your website with On-page SEO you have control over the factors that influence the ranking.

So this one just the small introduction to On-page SEO. now moving ahead let’s take a look at what exactly is Off-page SEO

. 2.WHAT IS OFF-PAGE SEO?:

                                                                             So what is Off-page SEO or Off-page optimization. So I think you guys must have understood what exactly is On-page SEO. Now talking about Off-page SEO.

I think guys can contradict both of these On-page is some thing which is present on the page and Off-page is some things which is not present on the page.

It refers to all the actions you can take off. Your website to establish authority and help boost your site’s ranking this includes links from other websites, guest blogging posting on social media or writing forums.

All of these come under the category of page SEO or off-page optimization. So when I say Off-page optimization back links is some things which is more important.

So what exactly happens here why exactly do we need Off-page optimization in our company. Off-page largely consists of links building through different approaches.

Such as guest blogging outreach participating in forums leaving valuable comments and so on. So all these together constitute a good digital marketing strategy other aspects.

Such as social media amplifications reviews and Brian mentions also play an important role when it comes to Off-page signals the number of quality of links pointing to your website remain one of the top three signal taken into account.

When Google ranks a website so do consider this guy’s back linking your content or back linking to your website plays an important role in generating leads as well as generating sales to your company.

Google consider back link to be a similar to a oat. I think most of you know how the Odin system is a vote of confidence shows that someone else outside your  website trust your content and believes.

It’s valuable enough to link it back to you. By not just optimizing the content which is present on the screen.

You can do if Off the screen and also technical SEO is also an important factor. Some major factors or some most commonly used SEO techniques would be back linking like I mention manually look like www.learnblogging92.blogspot.com self created link social sharing, guest blogging and brand mentions.

So this was about a brief introduction to what is Off-page SEO. now moving on.

3.PARAMETERS TO COMPARE:

                                                                                        So let’s understand the parameters to compare. These two optimization techniques. So I’ve noted down a few points or few parameters based on which I’ll be comparing both these SEO techniques.

A.  I’ll compare them based on the topic-wise.

B.   The goals.

C.   We’ll talk about the strategy which they used and which one have more weight is it on-page and off-page SEO which is used most okay and also finally.

D.  I’ll compare them based on the results generations. How can I measure the results on both these optimization techniques.

So let’s compare these both based on the parameters that are mentioned. So let’s get started.

4.ON-PAGE V/S OFF-PAGE SEO:

                                                                                     A. So the main point of On-page is describe the changes made to the website. This includes the copy page title, meta description, here o tags and html code.

B. whereas Off-page SEO used  point is relating to any other SEO practices that occur outside your website. It includes link building social media marketing and influencer marketers.

Now what the goals of using On-page SEO and Off-page SEO. I can see the common point for this.

A.  On-page SEO goals is generating traffic and getting noted on the Google search engines each techniques has a different goals of it’s own. So on-page SEO mainly  deals with driving relevant traffic to your website.

It is intended to make it easy fir visitors and search engines to understand the nature of your website as well as navigate the content and the structure corresponding to it.

B.   Whereas Off-page SEO help to improve your website’s overall authority. This Off-page SEO is designed to improve the over all authority of your website and help build your reputation as a valuable resource to other users.

    So this exactly how they differ based on their code like I mentioned the common Goals is to drive more traffic and generate possible leads.

    But you see that the goals of on-page is slightly different to        that Off-page SEO.

Now talking about the strategy which these techniques follow.

A.  On-page basically deals with research, best practices and competitors analysis. It is always driven by research improper and relevant keyword to your audience and the latest best practices for company with the search engines algorithms as well as using a content gap analysis to see which keyword your competitors are using in order to rank on the search engines.

B.   Whereas SEO follows the strategy of back link research social media and influencer marketing. Off-page SEO deals with back links research tools.

It also helps you get the insight of where your audience are present on social media and help find the top writer, blogger, and publishers on to your field ok.

So this is strategy which both f these optimization follows.

5.CONCLUSION:

                                              So guys what we have to learn in this session. We have to learn in this session is what is On-page SEO?. what is Off-page SEO. parameters to compare and last On-page SEO v/s Off-page SEO.

So guys I hope you like it and if you want to know about more information do comment in comment box.

And I’ll tell you my secret tips I next article. Ok bye.